POWERING UP A POINT
I’ve produced a number of projects for Performance Food Group (from New Employee Orientation to music videos), but the Open Enrollment video presented some unique challenges.
To ensure uniformity, the HR department wanted to present a Power Point of their health benefits package. It needed more zing, so we went with video. Executives introduced the concepts and chapters, then we created various scenarios to represent the benefits (taking blood pressure, working out on a treadmill, walking on crutches, etc).
Strong music selections, continually moving graphics and vocal variety turned what could have been a static show into a “moving” presentation…literally.
Get the point?
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